Description:

The Master of Arts in Medical Humanities & Bioethics Program presents

A Montgomery Lecture

with

Michael Oldani, PhD, MS
Director of Interprofessional Practice and Education
Associate Professor Pharmaceutical Sciences and Administration
School of Pharmacy, Concordia University Wisconsin

Changing the Status Quo: Conflicts of Interests and Combatting Big Pharma’s Hold on the Culture of Prescribing

This lecture focuses on how the pharmaceutical industry continues to use sales tactics and technologies developed in the 1990s to impact prescription writing. In particular, the Sunshine Act as well as kickback and fraud laws will be reviewed so current and future prescribers have a clear understanding of the risks involved for patients (and themselves) when choosing to have close ties with Big Pharma. The format will be case-based, didactic and interactive.