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Family Action Network (FAN) - Lucky by Design: The Hidden Economics You Need to Get More of What You Want

Wednesday, February 11, 2026 | 7:00 PM - 8:00 PM CT
Online
Webcast Link

According to Wharton economist and market designer Judd Kessler, we do have the power to make our own luck. In Lucky by Design: The Hidden Economics You Need to Get More of What You Want, Kessler pulls back the curtain on the hidden markets we routinely encounter, explaining the rules by which they operate and how to make choices that lead to better outcomes. In familiar markets—such as the stock market or your local farmer’s market—what we get depends on how much we’re willing to pay. Hidden markets don’t rely on prices; instead, they follow a different set of rules, and you can’t simply buy your way into a better position.

Cost: Free

Audience

  • Faculty/Staff
  • Student
  • Public
  • Post Docs/Docs
  • Graduate Students

Contact

Julie Deardorff
(847) 467-3147
Email

Interest

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